It is the most illiquid current asset for a business. Thus, it is important to invest in an inventory management system that is accurate. Otherwise, a lot of company’s cash can be tied up in it and desperate measures at hand of the management might be needed to overcome losses and reduce the high costs. Similarly, if the company holds too less inventory, the customer satisfaction may suffer adversely when their demand won’t be fulfilled. These unsatisfied customers with unmet needs might shift to rival’s products and it might become impossible to convert them into your customers again. Only if the customer has a bad experience with your competitors or has high loyalty towards your brand, it might give you another chance and come back to the products offerings by your company. The problems, due to lack of inventory optimization activities, are even more grave if the customer whose need was not met was a high value repeat customer and it switches to the competitors.

Our tools use past trends and predict future given the current circumstances to help the managers adopt an approach that is least costly, flexible and also gives some degree of proactiveness in order to fix the situation before it creates some irreversible and irreparable losses to the company.